Our Values

  • Quality & Functionality

    Ella & Frankie is a brand with quality and functionality at its core. On trend colors and tools that allow you to be adventurous with your style and reach your hair and beauty goals. We work on developing new and innovative products, as well as sticking to products we know to work, so you can trust us to help bring out your creative beauty genius.

  • Confidence & Trust

    We believe in our products. We have carried out extensive testing to ensure our products perform exceptionally. They are created to be used and are built to last. We're happy to offer a full 2 year replacement warranty on all our products. In the unlikely event that there is a manufacturing fault with your product, we will replace it, simple.

Ella & Frankie is committed to crafting hair styling formulas and tools that capture the carefree spirit.

From premium shampoos, conditioners, masques and styling products, to the latest hair styling electrical tools, Ella and Frankie celebrates your freedom to express your own individuality and style.